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There may be no bigger opportunity for business people than finding other like-minded peers who would benefit from being connected and sharing real-world business ideas, opinions and answers. Not social media connections like Facebook where most of the interaction is replications of information elsewhere, or regurgitations of frivolous jokes, videos and photos. Not like LinkedIn where invariably you get spammed by people trying to sell you something.
No. Something better. An online portal where you can create business value for others and receive value yourself.
A place where you can go online anywhere in the world and discuss issues, problems, share ideas and ask questions of others from around the world. Of people who are in business and have lived it. Not people who've read a book and instantly become experts at change management for example.
A place where you build networks to generate information useful to others.
A network of business leaders and owners who understand what it's like when business gets tough and what to do about it.
A place where confidentiality is sacrosanct and honesty is non-discretionary.
What would that be like?
What would that be worth?
To you, what would it be worth?
Would you be willing to pay $5,000 per year?
What about $1,000?
Perhaps you'd jump at the opportunity if it was only $500 per year?
Even better if it was only $297 per year?
So, if I said to you, that you can become a member for life for a once-only investment of only $297, the decision wouldn't be a hard one?
Well, that's exactly what I'm offering you. Join my Online Business Forum and all you will ever pay is a once-only membership of $297.
At conferences and symposiums I sometimes have the opportunity to sit in the back row or skulk in the shadows of the wings and listen to the speaker preceding me. I'm amazed at how much people can talk and not say anything. I'm astounded by how far presenters are willing to beat their audiences up with PowerPoint and not share any insights. I'm flummoxed at how "experts" and "gurus" focus more on the "smiley" sheets and getting a good rating than challenging the delegates to rethink their current behaviours and norms.
Trawl the website scanning the home pages of professional services firms and you achieve the same level of bewilderment very quickly. One example: "Our firm is leading-edge and admired by our competitors in a constantly changing market for legal services by implementing innovative and effective methods of providing cost-effective, quality representation and services for our clients."
What the heck does that mean?
If that's all you've got far better to remain silent.
Brevity reduces not the impact of a message if that message is pertinent, deliberate, and effective. Be provocative, challenging and confronting. Sometimes you not only need to rock the boat, but tip the boat over. Dipping your toes in the water will never deliver splashy results.
Challenge the people in your organisation to change, to improve, to do better, always and repeatedly.
Ask your people: "What can you improve by just 1% to do better?"
How are you delivering exceptional value to your customers so they choose you over all others?
What are you doing every day to deliver sensational value to your customers?
Many work hard to craft the delivery of a message that says nothing at all. Many strive to be liked and receive standing ovations. Your value is not in being liked, but in getting your audiences, employees, stakeholders, partners, etc., to improve organisational and individual performance. In this current economy your organisation needs to stand out from the crowd and get to where the money is. And, where is the money? In value! Not in discounts and price wars. There will always be someone with deeper pockets then you.
Many a time I'm with professional associations, organisations or executive leadership and declare, "You have to become comfortable with and promote successful failure within your people and make it a part of your organisational culture."
"Ric, failure isn't an option here at Acme."
That may be true if you're a:
Deep sea diver
Or, perhaps, caught in the grip of extreme poverty. I completely understand that in those circumstances there is no room for error. But for the general masses like you and I, there's a space that allows us latitude.
In business failure is hardly ever fatal. There's no excuse for making the same mistakes repeatedly. But, if someone says they're not making mistakes one of three factors hold true:
They're not attempting anything extraordinary.
They ARE failing but don't realise it.
They're telling untruths.
The more successful you become and the more resources you obtain the less relevant failure becomes. Failure transitions from being a significant threat to being annoying to becoming an opportunity. You've earned the freedom to fail. Improvement and advancement are greatly hindered if you're fearful of being wrong. Become open to and comfortable with successful failures.
I will be in Melbourne on Wednesday 5th and Thursday 6th of December and have some available time. If you would like to meet with me while I’m in your neighbourhood, feel free to contact me and we can make a mutually convenient time.
I will be the guest speaker at the CPA/ICAI Discussion Group on Wednesday evening at 6:30. This is a small chapter of professional chartered accountants from India.
The discussion group will be held in the offices of CPA Australia at Freshwater Southbank. My talk will be on Building Brain Fitness for Excellence in Business.
If you are interested in attending the discussion group send an e-mail to Krishnamurthy: firstname.lastname@example.org and you can make arrangements directly with him.
Here's my special value-add for members: Media leads that I think are marketing opportunities for members are published in the Media Leads and Press Releases & Publications section. There's been 28 leads provided to date! Another reason to recommend Ric's Forum.
Our members have made a total of 1,854 posts
We have 153 registered members
The newest member is Tatiana Porter
We have 14 countries represented
We look forward to you contributing your answers, questions, tips and opinions.
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